Roku, one of the most popular streaming platforms in US homes, is acquiring Nielsen’s video advertisement business as it tries to become a central hub for TV advertising. Specifically, Roku is acquiring Nielsen’s Advanced Video Advertising unit. The acquisition means that Roku will also acquire Nielsen’s automatic content recognition (ACR) and dynamic ad insertion (DAI) …

Roku’s advertising ambitions just got even bigger with new Nielsen deal Read More »

Airmen and their spouses are taught how to comfort distressed individuals in a virtual environment. Over the past four years, we’ve seen a noticeable increase in immersive technologies being used for combat and training purposes by military organizations around the world, such as military-grade HoloLens headsets or AR goggles designed for use by military dogs. …

US Air Force Experiments With VR Suicide Prevention Training Read More »

<!– Share buttons by mashshare.net – Version: 3.4.0–>Japan-based Psychic VR Lab has announced the close of an $8.5 million investment to grow its cloud-based XR development platform, STYLY. Psychic VR Lab is the company behind STYLY, a browser-based tool which allows creators to easily build cross-platform 3D spaces which can be viewed in the browser …

Psychic VR Lab Raises $8.5 Million to Grow Browser-based XR Development Platform Read More »

A Falcon 9 loaded with Starlink satellites prepares for launch. SpaceX <p class=”speakableTextP1″><a href=”https://www.cnet.com/tags/spacex/” data-annotation=”true” data-component=”linkTracker” data-link-tracker-options=”{"action":"inline-annotation|SpaceX|CNET_TAG|427"}” section=”annotation”>SpaceX</a> is busy sending satellites to space to keep up with the rollout of its <span class=”link” section=”shortcodeLink”><a href=”https://www.cnet.com/how-to/starlink-explained-what-to-know-about-elon-musk-satellite-internet-venture/”>Starlink global broadband network</a></span>. </p><p class=”speakableTextP2″>I received an email notification that the beta version of the high-speed internet service is …

SpaceX Starlink launch aborted, next window opens Tuesday: How to watch – CNET Read More »

The Minneapolis City Council has walked back a plan approved last week that would have paid influencers to share city-approved messages during the upcoming trial of ex-police officer Derek Chauvin, Motherboard reported. He’s one of four former Minneapolis cops charged in the May 2020 death of George Floyd, which sparked protests across the country last …

Minneapolis will no longer use influencers to cover first George Floyd murder trial Read More »

If you enjoy futuristic racers, this one comes with a few twists. Z-Race isn’t the first sci-fi racer to grace VR. Between Radial-G: Racing Revolved and WipEout Omega Collection, we’ve gotten a taste for high-speed racing, but we’re not exactly spoilt for choice. Developed by XOCUS, Z-Race offers a fresh alternative, taking a different approach …

‘Z-Race’ Early Access Review – Start Your Engines Read More »